10, 000 What?

Question is what 10,000 would you choose? 10,000 Facebook likes? 10,000 Twitter followers? 10,000 Instagram followers? 10,000 is the loose magic number that many marketers vie for. 10,000 people, when they are part of the same tribe, are included in that kind of stuff...

Measurement Key for Local Online Success

A number of local (and even international) businesses can’t connect the dots between marketing dollars and sales. That’s important to know, whether or not you’re making money, and how much. If you can’t measure your outputs (probably some form...

Processing New Business Ideas

Everyone has the ‘next big idea’. But if you’ve ever watched Dragon’s Den (Shark Tank for US readers) you’ll notice a trend (or a truth). Ideas are worthless. Anybody can have an idea, but the application, turning idea into reality, is...
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