Varying Results for Geolocation of IP Tools

Case: I personally had a web site that needed Canadian web hosting so I could leverage the web site to an exclusively Canadian audience. I went with a host that touted everything Canadian. Turns out when I checked a month later the IP itself was NOT located in Canada, or was it....?

• I did a number of checks in free reverse IP tools online and had mostly the same results.
• SEO Book provides: http://visualroute.visualware.com/ which concluded the IP in question was in the US
• Another tools I checked http://www.ip2location.com/free.asp concluded US IP location.
• Firefox plugin in tool also suggested an IP in the US
• However, http://www.maxmind.com/app/locate_ip provided a different result going further behind the generated IP.

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Longtail Strategies Get a Leg Up

Some of our most popular articles at Distinct SEO are the long-tail and Adwords articles that show folks how to apply some long-tail strategies to PPC campaigns. Thankfully, the Google Adwords folks are changing the quality score, here's the link. So what's so important? Well for all the longtail chasers out there the new rules enable more keywords to become active. Read the rest of this entry »

One of the things nonprofit organizations need to consider just to stay alive is how to use every last donated dollar to its maximum. Churches to other non-profit organizations are all faced with operating on volunteer hours and limited budgets. Regardless of the uphill battles one thing remains certain: the online world needs to be tapped for the non-profit firm. The language people speak today is highly technological so to have a strong online presence, heck, just an existing web presence, is crucial to existence. Having said that Distinct SEO.com has a program (or perhaps discount is a better word) working with non-profits.

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So a bit more coverage has been popping up lately for the age-old internet trend of 'domain flipping'. Don't know what that is? Quite simply it's the trend of buying domain names to sit on then sell at a higher price later on. I think almost all, if not all, 3 letter iterations of .com web sites have been taken just cause of their value as three letter iterations. Distinct SEO.com is getting on board finally with some domain name flipping, but we're joining the next generation of flippers in terms of our strategy.

Website in question? Drink Ideas.ca (.com was taken and we wanted a relatively easy brand name.) Our strategy? Read the rest of this entry »

SEO For Your Church or Non-Profit Organization

One of the key leadership development organizations for non-profit and mostly church organizations released a document a while back outlining their keys to SEO for churches. While we are thrilled SEO is finally getting a bit of attention, we also want to contribute to Leadership Network's SEO top ten list because we feel it's incomplete.

Admittedly they did a good job, the information was/is mostly current. However, they missed some glaring and crucial components to SEO.

For starters....

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There has been increased speculation regarding the value of attaining quality .edu or .gov links. Many SEO's and webmasters, largely swayed by the dreaded 'visible PR monster', swear that acquiring one way links from domains with .edu or .gov will provide greater PR and eventually higher SERPS than a .com web site. Is it true? Do US government and education web sites hold greater push and pull simply because of their domain name, all other factors being equal?

The purpose of this article is to shed some evidence and practical insights regarding the notion of .edu and .gov links. But first some history.

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Someone asked the following question regarding the value of press releases:

I am looking for some dofollow press release services that are:

a) reasonably priced
b) allow links in text
c) feature in google news (but not be all and end all)

The Value of Press Releases to SEO

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The age old questions, to reciprocal link or not to reciprocal link. Here is a brief outline of what reciprocal linking is if you're unfamiliar. Nowadays people are asking a different question:

Can I Safely Reciprocal Link?

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