So a bit more coverage has been popping up lately for the age-old internet trend of 'domain flipping'. Don't know what that is? Quite simply it's the trend of buying domain names to sit on then sell at a higher price later on. I think almost all, if not all, 3 letter iterations of .com web sites have been taken just cause of their value as three letter iterations. Distinct SEO.com is getting on board finally with some domain name flipping, but we're joining the next generation of flippers in terms of our strategy.

Website in question? Drink Ideas.ca (.com was taken and we wanted a relatively easy brand name.) Our strategy?

Simply put, similar to our business strategy, we won't get into domain name flipping just to park domains and flip them later in hopes some corporation turns up with the same brand. We are into value based domain name flipping meaning if we feel we can add value quickly to a web site then we'll buy it, and work on it, then flip it.

In fact, the flip part may not even be necessary. If we could build a web site up to a regular and steady source of income then we'd keep it. The only caveat is it's too dependent on Google, and tomorrow, like we all know, they could change their mind about things and give us zero....