Greywolf has made his usual cynical/pragmatic take on the recent Google Analytics announcement (check the update when you log into your Analytics account.) Basically Google is saying you can share your data with other Google tools. That’s great! you can benefit from their infinite willingness to help you!


To an economist this is called a free-rider problem. We pay nothing but we keep getting free-stuff that has huge benefits for us. I guess is the true altruist of the modern day. But wait, if you can share data with other tools, that means GOOGLE can view the data and use it across other tools like Webmaster and Adwords. Do you think if it hurts Google’s bottom line that you’re really going to benefit? Sounds like it’s time to find another web analytics tool to protect your privacy.