Check it out before they pull it off the ‘air’
In a world where group social coupon companies are a dime a dozen you can’t afford to lose market share, even if you’re the biggest.
Someone at Groupon just lost their job and the company lost millions, perhaps billions, over their flippant attitude towards an oppressed people group. Disrespect does not even begin to describe the ad. It’s borderline racism at worse and an strong indicator of Groupon’s colonial corporate culture at best.
Groupon aired this, of all times, at the Super Bowl. Not only that, of all their online ads, this is the most popular. Talk about bad bad publicity. Who knows if they’ll recover from this one…. Should’ve taken Google’s 4 billion dollar offer while you could’ve!