Why Google Instant Does NOT Mean the End of SEO

But Maybe the End to Longtail… On September 8th, 2010 Google made an announcement that supposedly will change the landscape of search. Google Instant is supposed to deliver live results as you type. We’re not talking about the suggestion box of related...

Don’t Fret About Google Caffeine

Webmasters trying to vie for the top spot in the organic search results like to pay attention to all the latest news and changes from the almighty Google. The last algorithm change called ‘Caffeine’ came out a few months ago and I can honestly say I...

The Latest on How Google Searches

Great post at Endgadget with Google engineer Amit Singh that provides some delightful insight with how Google searches that accentuates the search engine’s continued innovation. Of particular interest in Engadget’s summary include: 1. Image optimization....

One SiteMap to Rule Them All

Google is now thinking about evolving beyond sitemaps.org protocol in favour of an all encompassing format that can contain videos, images, mobile URLs, code or geo information. For full details visit the Google webmasters blog.

Google Webmaster Tools Expands Keyword Data

If you haven’t signed up for three of Google’s powerful marketing tools (they are FREE) then you’re WAY behind the eight ball. Get one Google account and sign up for Google Analytics, Webmaster Tools, and Google Website Optimizer, (Google Adwords too...

Does a Keyword in Your Domain (URL) Help you Rank Higher?

There is an ongoing debate whether a keyword in your domain name helps you rank higher. The truth is yes and no (isn’t everything yes and no these days?) URL in domains would be something like: www.wicked-shoes.com. Fact is, the keyword (KW) in the domain itself...