PPC Arbitrage SEO Thoughts and Hints & Creating Unique Keyword Data Sets

A number of people have caught wind of the developments that have been coming from the pay per click (PPC) industry for some time now. Basically the story goes you can make $1000's a day by doing nothing. Of course, with everything that has making money for nothing there are throngs of people waiting to buy in.

This holds true for PPC arbitrage, the process by which advertisers purchase traffic via the pay-per-click network (i.e. Google Adwords or Yahoo! YPN) for the purpose of reselling it through similar content advertising at a higher cost. Although Google is constantly trying to devalue and shut down web sites that offer nothing but content advertising, the industry of PPC arbitrage is huge, and worth millions. Read the rest of this entry »

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Distinct SEO.com Becomes Distinct SEO Inc.

Today marks another milestone of Distinct SEO's growth in the web marketing industry. Distinct SEO.com was officially launched late-Summer 2006. Just under three years later we have incorporate and have changed our name slightly to Distinct SEO Inc.

This should make things a bit more clear when it comes to referencing our name. You can go ahead and drop the Inc. and just use Distinct SEO to refer to our new official title. Read the rest of this entry »

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Nursing Scrub Supremacy for MNU

It's been a while that we've been able to post a public testimonial with a client we've worked with for over six months. Alas, we bring you My Nursing Uniforms, a nursing uniform web site that sells, well you guessed it, nursing uniforms! They are among the largest online retailers of nursing scrubs, we've had the pleasure of working with them since January and continue to do so.

I had a chance to ask Alan Weissman a few questions about our work with him and he was happy to provide his answers, thanks Alan!

How did you find Distinct SEO?
Through SEOChat.com, a website dedicated to SEO. (ADD: you can check out my contributions here.) Read the rest of this entry »

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Put it to rest: How Google Handles ‘nofollow’ – They Don’t

EDIT June 16th, 2009.

Originally posted in 2007, and updated a year later, this post on nofollow quells some questions and rumors on how Google handles the nofollow tag. Although nofollow has been actively used by Google for a couple of years now, there still wasn't widespread clarity on how to use the tag despite Google being quite clear on its application.

All three major search engines said they'd start obeying rel="nofollow" tags inserted into links. This was supposed to be a major method of combating spam. Essentially nofollow means the webmaster does not 'vouch' for the link and as such no 'PR juice' is sent via the link.

Google at one time even said you could use nofollow internally to control Page Rank flow. Turns out none of this is true anymore after Google did an about-face and changed their mind (they actually changed their mind a while ago but only told people now.)

Nofollow is Now Useless

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Coming up in June from Distinct SEO

Coming up this month:

  • The addition of a couple of testimonials. The page has been quiet admittedly, but we've been really busy. Most of our client's don't agree to doing testimonials because they don't want to reveal their competitive advantage! But we'll put up a few in June.
  • more exciting news.... Read the rest of this entry »

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Why Facebook Can Destroy Twitter in Canada

Twitter has exploded in the US, and like most innovative things, Canadians are slow to the punch. The networking tool that permits no more than 160 characters per update has only ONE thing going for it--mobile.

Twitter can be updated, and updates may be sent, by your mobile device. That means your cell phone is the cornerstone of Twitter, not the web. In fact, Twitter is pretty lame when it's just the web leveraging its reach.

Sure, I am aware that you have a different 'relationship' with Twitter followers than Facebook ones (people tend to accept broad 'followers' but only permit 'friends' into their Facebook profile.) However, if you have to log online all the time to update and view updates, then what's the point? Stick with Facebook. Read the rest of this entry »

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Why Distinct SEO Does Not Have Flat Rates or Packages

There is a type of prospective clients that always ask two questions right off the bat:

"what can you do for my web site"

and

"how much will it be?"

Both of these questions assume that we have a certain 'level' or 'flat rate' that we apply for different sized budgets.

Well, the answer is frankly, "I don't know", but I'm willing to find out.

You see, the web marketing firms who offer flat rate packages are doing more harm than good, and in fact do NOT comprehend basic business mechanics. Stay away from these so called firms because they're just going to take your money and under perform.

Successful Web Marketers are Original Thinkers

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15% Off Coupon for BOTW Promo Code Discount

BOTW Coupon - BOTW Discount

Latest working BOTW (Best of the Web) discount code update: March, 3rd, 2009. Distinct SEO.com is always keeping track of the latest BOTW coupons and discounts so bookmark this p age.

HURRY! This new code is only good for the month of March and you MUST follow the link below.

This coupon provides 15% for all BOTW new submissions to any area. Simply use the following promo code byfollowing this link and when prompted using the BOTW Coupon promo code: MAYDAY

Current working coupon for BOTW.org: SAVE 15% on all NEW submissions and sponsorship advertising in the Best of the Web Directory and BOTW Blog Directory.

Save 15% on new: Read the rest of this entry »

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