I really appreciate alternative voices, not just because they go against the grain, but because it's necessary to have opposition to expand perspectives. No point having a company or industry with a bunch of yes-men, you'll never discover or fix problems. Take a read on one of my favorite 'alternative perspective web marketing' blogs on the topic of 'Google Stealing Traffic'.

Great read, and brings up a few questions that I want to muse about here. Read the rest of this entry »

A new offering here at Distinct SEO complements our existing SEO training program. We now offer web marketing coaching along with our SEO training. What does that mean and how are they different? Our SEO Training program typically provides students with a foundational session where all the basics of on-page optimization (SEO) are taught. Coaching takes our training session to the next level. Read the rest of this entry »

You don't hear much about post modernism outside of philosophy and theology. Fact is, post-modernism is the framework by which people think. Not all people mind you. Generally those under 35 look at the world through the lens of a postmodernist. An interesting article came out on how leadership in business will have to adapt to engage the postmodern generation in the workforce.

Read the rest of this entry »

The tragedy that has hit Haiti brought a number of marketing initiatives to the forefront that would otherwise remain in obscurity. For example, not everyone uses or even knows about the micro-blogging platform 'Twitter'. To those who are early adopters of technology, and even the early majority, it's seems silly to even talk about Twitter as if it didn't exist. Same could be said about text messaging. More people have cell phones, the vast majority are aware of txt msging, and slightly less participate in the activity.

But how are these tools being used to mobilize networks into action?

To those who have not participated in social media and new media technologies, Haiti has revealed a whole new world. Read the rest of this entry »

Latest BOTW Coupon - BOTW Discount

The latest working BOTW (Best of the Web) discount code for the month of January, 2010 is: NEWYR.

Use the following promo code by following this link and when prompted using the BOTW Coupon promo code: NEWYR

This new code is only good for the month of January and you MUST follow the link below. This BOTW discount offers business owners the BOTW Bundled Submission which combines a Local Premium Listing with a Web Directory Listing at 20% off!!

You can use the special promo code and take advantage of a web directory listing and a dedicated page about your business on BOTW Local for half price! 20% off the already discounted price makes this an offer you can't afford to miss.

Simply use the following promo code by following this link and when prompted using the BOTW Coupon promo code: NEWYR

Read the rest of this entry »

Did you know you can work 1 on 1 with a representative from Distinct SEO Inc? If you're in the Calgary area you chances of sitting down with our experts is even higher!

Distinct SEO has long offered an introductory SEO Training program that is conducted primarily over the phone in a two hour session. We can teach you the foundational elements on how to build a successful web site according to the latest SEO standards.

If you live in the Calgary area then you have the opportunity to enroll in our training program and at no extra cost we can connect at your place of business, a coffee shop near you, or in a space provided by Distinct SEO.

Take advantage of our training program and learn the foundational elements of SEO and how you can propel your business to the next level of sales and exposure.

Corporate clients are not left out of the dark either, Distinct SEO is capable of training a your IT and/or marketing department with the necessary tools to propel your brand and web site to prominence in your target market. Get in touch for details on our program and topics covered. Read the rest of this entry »

We're happy to say we've finally created a Distinct SEO Twitter account. I've personally used it for a while and enjoy its functions, but we've never created an account specifically for Distinct SEO Inc. That's changed now, you can find us @distinctseo where you'll get the latest information on our blog posts, some interesting SEO tweets, and RT on the marketing industry as a whole. Look forward to meeting you on Twitter!

-B

Since about January 2009 we've offered a faith-based organization some consulting time on ranking their web site for some basic local terms. The organization itself is quite small, the web site has a presence far beyond their stature. What I means is the reach for the org is far greater online than it is currently within their city (which will hopefully switch around in the future). What we've discovered through our limited help is the relative ease to outrank, in this case, churches that have been in the 'market' online for years upon years.

This tiny faith based organization called calgarychurch.ca wanted to rank for some basic terms like 'calgary church'. Makes sense. We did a few things and they did their part to write frequently. What we've seen in results is pretty encouraging. Without any web marketing budget, just through writing and some local links, the site is now 2nd (as of Dec 18th, 2009) behind the city web site on local churches.

Not bad. What does this highlight about faith based markets? Read the rest of this entry »