SEO
With new generic top level domains (gTLDs), becoming options for web owners, the number questions on numbers regarding how Google will treat these domains. A recent FAQ from the Google Webmaster team confirms that Google will continue to handle TLDs in the same way...
Business Strategy
As energy dependent Alberta and other provinces that rely on oil royalty revenues continue to struggle with depressed prices, layoffs particularly for contract workers are making people think harder about starting their own consulting firms. Starting a new consultancy...Business Strategy
Watch this stunning video. In case you’re wondering, SpaceX is trying to LAND a rocket that went to space. Usually rockets are used once and then jettisoned off into the void of space. (Actually, they don’t disappear, the rockets, along with other space...Social Media
When you’re creating strategic direction for business you need to have an overarching vision of what you want to achieve. From there it’s important to use each of your tools in the manner they were created for. (Although take note, ‘hacking’...Social Media
You can now re-tweet without losing your limited response space. Twitter’s new feature enables you to display the RT, but retain your own character space. This will enable you to be more social with your users (and those your re-tweet). Adding a comment,...SEO
Pay attention to an important announcement from Google Webmaster Central. The key ranking signals will be adjusted in a month’s time to reflect the growing prominence of mobile friendly websites. Of worthy note: 1. More mobile-friendly websites in search results...Web
If you’re tired of seeing faux results in your Analytics reports and have been looking for a solution to ban the Semalt and buttons-for-websites referrals then here is the .htaccess code I used that worked to completely eliminate bot visits. # Block all http and...SEO
Search engine optimization has long been the red herring of the web marketing industry. In itself it serves a haphazard function. Robust SEO strategies are carefully developed tactics executed within well thought out business plans. One of the tactics within SEO is...SEO
Previously posted in 2011 and updated. What’s the best way to organize your web site for SEO factors? Is it sub-folders, sub-domains, or something in between? What’s Best For Your Web Site? Subfolders or Subdomains? Simply put, there’s no one size...Business Strategy
A number of local (and even international) businesses can’t connect the dots between marketing dollars and sales. That’s important to know, whether or not you’re making money, and how much. If you can’t measure your outputs (probably some form...