When Link Building Tactics Stop Working

We’re getting an increased number of inquiries from prospective clients looking for web promotion/link building services. The #1 reason why is that their current off-shore (or closer to home) ‘web marketers’ aren’t doing the job. Why is that?...

Brand Control – Removing Your Name and Info from the Web

As a web marketer I’m aware of all the search parameters, and some insider ones too, used to find info on the web. When it comes to individuals, groups, or brands, I can find out just about anything I want. Little do people know (or maybe we do?) the EXTENT the...

How to Protect Yourself From Content Theft

Matt Cutts, Google search quality control dude, posted this answer on Youtube to a question regarding stolen content (I won’t be discussing stolen images in this article). [youtube=https://www.youtube.com/watch?v=4LsB19wTt0Q] We’ve all faced this issue,...

Canadian Election to See Mass Social Media Use

With an election call around the corner for May, Canadians are going to be inundated with a first–the use of social media by candidates vying for parliament seats. In the span of 2 years the rise of social media tools, most notably Facebook and Twitter, make...

Google Panda Update Spanks Content Farms

The latest round of updates from Google–dubbed Panda–leaves content farms at the short end of the stick. Some context. Google adjusts their ranking algorithms daily. Sometimes they make larger tweaks that tend to catch the attention of SEOs (and those who...

Huffington Post is the New Version of Content Farms

So you wrote a fantastic article, or better yet, a witty Tweet. You don’t receive exposure on your own might, but the newly anointed news juggernaut Huffington Post picks it up, puts your tweet in its own unique page, wraps HuffPo ads around it, and calls it...

How Fast Does Google Index my Website?

How about 30 seconds? It’s an odd question I see every once in a while: “how long does it take Google to index/find my website/new pages?” Some people will believe you can ‘submit’ your website to the search engines, others will even go...

JC Penny Caught in Link Buying Scheme

The only sustainable solution to lasting market presence online is through the careful development of value added content directed to your target market. If you had the chance, would you manipulate the search engines to get top placements for everything in your store...