Business Strategy
Surprisingly, few online retailers and business owners comprehend some fundamentals of business. Online there are even fewer aspects of your business model that are distinct competitive advantages. In fact, the one you should pay attention to and develop, because...Business Strategy
Here’s a worthy piece we wrote over a year ago about SEO and it’s place in a proper business plan. A brief browse through SEO/Webmaster forums reveal multitudes of SEO information that equips any webmaster and aspiring SEO consultant to enter ‘the...Business Strategy
This blog post could have taken the form of an anecdotal reference on the horror stories from businesses using/used group coupons and/or YellowPages as part of their online marketing strategy. But what’s the point of anecdotes when you have evidence? Tough...Business Strategy
There’s an interesting story about eBay (or is it Skype?) that details an organization that has the best of both worlds: decentralized and centralized organizational structure. Not too many companies operate in this fashion. Decentralized leadership permits the...Business Strategy
Check it out before they pull it off the ‘air’ [youtube=https://www.youtube.com/watch?v=ycwmYbK0gIQ] In a world where group social coupon companies are a dime a dozen you can’t afford to lose market share, even if you’re the biggest. Someone at...Business Strategy
A blog post fromt Forbes.com is simply reiterating what people in the traditional media industry already know: the press release is going the way of the dino. There was even a time, albeit brief, when press releases had their hay-day online. For 250 bucks you could...