How to Protect Yourself From Content Theft

Matt Cutts, Google search quality control dude, posted this answer on Youtube to a question regarding stolen content (I won’t be discussing stolen images in this article). [youtube=https://www.youtube.com/watch?v=4LsB19wTt0Q] We’ve all faced this issue,...

Canadian Election to See Mass Social Media Use

With an election call around the corner for May, Canadians are going to be inundated with a first–the use of social media by candidates vying for parliament seats. In the span of 2 years the rise of social media tools, most notably Facebook and Twitter, make...

Google Panda Update Spanks Content Farms

The latest round of updates from Google–dubbed Panda–leaves content farms at the short end of the stick. Some context. Google adjusts their ranking algorithms daily. Sometimes they make larger tweaks that tend to catch the attention of SEOs (and those who...

Huffington Post is the New Version of Content Farms

So you wrote a fantastic article, or better yet, a witty Tweet. You don’t receive exposure on your own might, but the newly anointed news juggernaut Huffington Post picks it up, puts your tweet in its own unique page, wraps HuffPo ads around it, and calls it...

How Fast Does Google Index my Website?

How about 30 seconds? It’s an odd question I see every once in a while: “how long does it take Google to index/find my website/new pages?” Some people will believe you can ‘submit’ your website to the search engines, others will even go...

Don’t Buy Links to pass PageRank

It’s a simple Google TOS rule: don’t buy links for the sake of manipulating search engine rankings. A few big players are getting caught (JC Penny, Forbes, etc.) Below are some key items for you to read from Google that will help identify what’s...

JC Penny Caught in Link Buying Scheme

The only sustainable solution to lasting market presence online is through the careful development of value added content directed to your target market. If you had the chance, would you manipulate the search engines to get top placements for everything in your store...

Colonial Groupon Commits Advertising Suicide

Check it out before they pull it off the ‘air’ [youtube=https://www.youtube.com/watch?v=ycwmYbK0gIQ] In a world where group social coupon companies are a dime a dozen you can’t afford to lose market share, even if you’re the biggest. Someone at...

Bing Caught With Pants Down – Stealing Google Results

Well maybe a better metaphor is Bing was caught with their hand in the cookie jar. Bing (Yahoo now uses Bing to power their results) has been slowly chipping away at Google’s market share perhaps attributed to their improved search results. Well in comes a...